MINIMALIST

“Less is more,” said architect and designer Mies van der Rohe. How do you get back to basics? That is to say, how do you reduce aesthetics by the function of an object in order to extract its essence?

By starting from the structure of the frame, by putting forward the framework itself, to reach an essential silhouette.
The choice of titanium, with all of its inherent lightness, allows the purest linear drawing. Titanium mixes with the warmth of acetate, reduced to its minimum as well. It is the interweaving of materials that gives expressiveness to this resolutely contemporary object, drawing inspiration from Dieter Rams as well. The designer, who revolutionized a number of devices, especially for Braun, gave priority to execution. Lightness and absolute finesse – with the metal embedded inside acetate – and fluidity, purity even, convey the simplicity of an ingeniously executed concept. The result? Visually surprising frames, reminiscent of the formal stripping and neutrality of Bauhaus, for example.

MINIMALIST elevates the object to the status of references. Its frames are suitable for designers, obviously, collectors at heart, looking for timeless, sober, tangible and sure objects. An exception to Anne&Valentin’s cherished rule of Made in France, MINIMALIST are made in Japan, because… Japan makes the best titanium.