Here, the aesthetic is rock, clearly, playing on the fineness of metal and the presence of acetate with parts reminiscent of pickguard inserts on guitars, and the delicacy of picks coaxing feverish notes.
HI-FI concept frames have been imagined for young women with electric intellects, followers of the genderless trend, it-girls who prefer the stage or pit of a concert venue to the catwalks of fashion weeks.
All HI FI models have a high precision vintage spirit. The lines are light, airy. Their finesse gives them, rather than purely retro, a perfectly contemporary quality. Their tips dress up the metal, and create interruptions of lines like breaks on a track where feedback sizzles at high frequency.
These frames are intended primarily, but without restriction, for a cultured youth, liberated and sharp, for whom rock isn’t a restricted movement like electro or grunge, but a sophisticated, fully-fledged culture.